Direct Life Insurance Awards
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The Direct Life Insurance Awards identify market leaders and product excellence in Direct Life Insurance to give consumers confidence in this competitive market. Recognition by Plan For Life through an independent, objective and transparent research process also provides industry participants an insight into best practice and a benchmark to compare performance.
Award Categories 2023
Overall Direct Life Insurance Excellence Award
Product Awards (8 categories): Term Life, TPD, Trauma Stand Alone, Trauma Rider, Income Protection, Accidental Injury, Funeral Cover, Debt Insurance.
Customer Service
Innovation - Distribution
Innovation - Customer Service
Marketer Overall Product Award
Marketer Customer Online Experience
Marketer Term Life
Marketer Income Protection
Marketer Underwriting
Promoting the industry
Judging Process
To ensure fairness and transparency in the awards process, the assessment for the Direct Life Insurance Excellence Awards is based on independent research conducted by Plan For Life based on Key Factors including: Company Financial Position, Company Market Performance (sales and market share), Product Features, Premium Rates, Customer Service and data request. The Direct Life Insurance Excellence Awards are open to all Australian providers of Direct Life Insurance products.
Plan For Life Experience
Plan For Life, Actuaries and Researchers is the leading independent supplier of Australian managed funds and life insurance market information with 30 years in business. We have over 10 years’ experience in undertaking research underpinning the AFA Life Company of the Year Awards, recognising Life Insurance Company excellence in the provision of products and services to financial advisers and their clients.
