ASX survey shows younger investors keener than ever

The Australian Stock Exchange recently published its annual investor study. This year, over 5,000 investors were quizzed on their investment preferences and priorities. New trends are starting to emerge as a new wave of investors enters the market.

Key findings of the latest report include:

  • Investing is seeing a growing number of younger players entering the market, a marked shift

  • Investors aged 25 and under now account for 10 per cent of total current investors and 27 per cent of intending investors (planning on entering the market in the coming year)

  • Younger investors favour exchange-traded funds (ETFs), since the minimum funds for entry are less than other types of investments, and can range from the mundane to the exotic, including cryptocurrencies and robotics

  • Younger people are more inclined than older investors to seek answers and information from a variety of sources, including social media

  • Eighteen per cent of younger investors in the survey used social media as an information source, with many part of online groups or forums for stock picking tips and investment advice

  • ETFs are popular amongst those who may not have as much capital i.e. younger investors

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